Universal's Talent Acquisition department launched a brand new branding campaign for 2025 called That Universal Feeling. This campaign emphasizes brand values of being big-hearted, having fun, and embracing the thrill of being fully alive. We also leaned into our extended brand color palette to revitalize our creative material. I produced many branding elements for this campaign through work in Photoshop, Illustrator, InDesign, AfterEffects, and more. I also helped plan the overall launch of the campaign while reporting on the effectiveness of our various tactics.
Step and Repeat Backdrop
Photo Frame Props
Teams Backgrounds
Flyers
LinkedIn Banners
Social Media Graphics
Email Signatures